Project rationale

We believe that effective social change work relies more on organising and mobilising communities now than it has for decades.

Community organising for social and political change presents challenges that some established advocacy groups are ill-equipped to tackle. Many of the Australian social change organisations that were established during the 1960s and 70s successfully lobbied for new laws, services and programs through ‘insider’ tactics built on close relations with powerholders. This approach is unlikely to maintain the level of impact that was achieved in previous decades through professionalised lobbying. A lot of the ‘low-hanging fruit’ has been picked. Solid research, strategic relationships and a sharp suit provide little sway with politicians beholden to multinational corporations and whose party policies are based on economic and political expediency. The social and environmental justice agenda is not being as actively taken up now as in the ’60s and ’70s. Social movements need to adapt and to build power by returning to the communities from which they were born, and to invigorate direct and participatory forms of democracy.

Social movements are sites of learning and change. Community action reflects rapid change and innovation, such as the incredible uptake of information technologies including the Internet as a mechanism for participatory democracy, dissent and protest. To adopt new tactics and tools, though, requires support and resources, including training, research and facilitation.

Since 2000, tCA’s team have provided training and facilitation programs and resources to hundreds of community groups working for social and environmental justice and thousands of individuals. Through this work, we have observed that training can contribute to the capacity and effectiveness of social movements, especially when it is based on an intimate knowledge of contemporary social activism. With this project, we aim to research successful mobilisation strategies and develop practical resources and training curriculum that can build, mobilise, sustain and strengthen movements. We will draw on action research projects such as Sam La Rocca’s honours thesis ‘Making a Difference: factors that influence participation in grassroots environmental activism in Australia’. Sam’s study articulates the need for sustained and increased active participation in community action and highlights the challenge faced by many activists and organisations of attracting and sustaining committed and effective people. The study drew on the experiences and insights of hundreds of experienced Australian community organisers to detail a range of factors that foster and impede grassroots action, and present strategies for groups seeking to mobilise and sustain activism.

In addition to attracting and sustaining activists, we believe that social movements need support to develop more effective networks and alliances inside and across movements. Some of the most important work on coalition building taps into principles of community organising.

What are people saying about us?

Anna Rose

Anna Rose, ASEN Convenor and NUS National Environment Officer 2005

The Change Agency has contributed enormously to strengthening the student environment movement in Australia and helping us shift to a culture of strategic thinking, planning and reflection on our activism. The training and advice provided by the Change agency over the last twelve months has been invaluable to tens of campus environment collectives and we are already seeing tangible results in real wins in our Campus Clean Energy Camp. Thank you Change Agency!
2014-03-30T07:37:22+00:00
Anna Rose
The Change Agency has contributed enormously to strengthening the student environment movement in Australia and helping us shift to a culture of strategic thinking, planning and reflection on our activism. The training and advice provided by the Change agency over the last twelve months has been invaluable to tens of campus environment collectives and we...
Chris Rose

Chris Rose, Author of ‘How to Win Campaigns’

They (tCA) really are movement makers... the Aussie inheritors of Alinsky.
2014-03-30T08:05:33+00:00
Chris Rose
They (tCA) really are movement makers… the Aussie inheritors of Alinsky.
ben_fb

Ben Margetts, Australian Youth Climate Coalition 2007

I wanted to express how grateful I was for the experience to work with Sam and James. It was very special for me to interact with a part of social movements that I feel a lot of affinity with. I also think tCA shows a great example of 'best practice' in regard to organisational interactions. We at the AYCC have benefited immensely from working with you not just in your capacity as trainers, and the learning that was facilitated, but also with tCA as an organisation.
2014-03-30T07:33:22+00:00
ben_fb
I wanted to express how grateful I was for the experience to work with Sam and James. It was very special for me to interact with a part of social movements that I feel a lot of affinity with. I also think tCA shows a great example of ‘best practice’ in regard to organisational interactions....
anna-keenan

Anna Keenan, Students of Sustainability Collective 2006

Thank you for your involvement in SoS this year and for your continued commitment over the years to effecting sustainable environmental and social change. Your co-facilitated presentations on activist learning, campaign strategy and activist sustainability were all very well received, generating discussion, excitement, considered thought and motivation from the participants, including myself. Not only was the content inspirational, but to see the way that the two of you work together and so effectively co-facilitate was a lesson in itself. At your “Moving beyond Tactic-Led Campaigns”, you so successfully engaged all in the room and drew from their experiences that it was the most effective workshop I attended through the whole conference. Your involvement in SoS 2005 has had a significant impact on the future of Australian environmentalism by sharing the tools of individual, collective, and community organising, and inspiring us to advocate for and take action towards positive social change.
2014-03-30T07:52:56+00:00
anna-keenan
Thank you for your involvement in SoS this year and for your continued commitment over the years to effecting sustainable environmental and social change. Your co-facilitated presentations on activist learning, campaign strategy and activist sustainability were all very well received, generating discussion, excitement, considered thought and motivation from the participants, including myself. Not only was...
quitcoal

Peter Callender, Quit Coal



Like many campaigning groups, we are constantly grappling with capacity issues, a lack of funding/resources, burnout and how to best manage volunteers. While it's early days, the fellowship is already having significant flow on effects to the rest of the Quit Coal collective and the lessons we are learning are both effective and reinvigorating!


2014-04-16T22:34:36+00:00
quitcoal
Like many campaigning groups, we are constantly grappling with capacity issues, a lack of funding/resources, burnout and how to best manage volunteers. While it’s early days, the fellowship is already having significant flow on effects to the rest of the Quit Coal collective and the lessons we are learning are both effective and reinvigorating!
hayley

Hayley Troupe, 350.org organiser

The community organising fellowship has expanded my theoretical and practical knowledge of how and why to organise. Through the Fellowship I have so far gained new skills to lead strategic, collaborative and powerful university divestment campaigns. I have learnt so much from the well-structured workshops and the inspiring sharing of experiences. I look forward to sharing my experiences and learnings with others involved in the university divestment movement.
2015-03-17T19:29:30+00:00
hayley
The community organising fellowship has expanded my theoretical and practical knowledge of how and why to organise. Through the Fellowship I have so far gained new skills to lead strategic, collaborative and powerful university divestment campaigns. I have learnt so much from the well-structured workshops and the inspiring sharing of experiences. I look forward to...
Shani Tager

Shani Tager, Friends of the Earth

The fellowship has been really useful in helping me become more disciplined in the strategic planning process and able to clearly communicate why we’re doing what we’re doing. The facilitation team have been fantastic and having theory drawn out from our own experiences and then immediately applied to our campaigns means I’ll be returning to my team with a solid analysis of how we can be more effective.
2014-05-10T21:52:42+00:00
Shani Tager
The fellowship has been really useful in helping me become more disciplined in the strategic planning process and able to clearly communicate why we’re doing what we’re doing. The facilitation team have been fantastic and having theory drawn out from our own experiences and then immediately applied to our campaigns means I’ll be returning to...
John Hepburn

John Hepburn, Outreach Manager, Greenpeace Australia Pacific

When you stop learning, you stop growing. For social movements and organisations to grow and develop, they need to learn from their successes and failures. The Change Agency have played a key role in helping Greenpeace to do this, to reflect on our work, to focus on what is effective, and to map out some exciting new strategic directions. They've supported our staff and volunteers with some great practical training on campaign strategy, and, of course, they've been a joy to work with.
2014-03-30T07:35:05+00:00
John Hepburn
When you stop learning, you stop growing. For social movements and organisations to grow and develop, they need to learn from their successes and failures. The Change Agency have played a key role in helping Greenpeace to do this, to reflect on our work, to focus on what is effective, and to map out some...
isaac

Isaac Astill, Divestment Campaigner, 350.org Australia

It would take years of fumbling along for me to learn what the Fellowship has taught me in a few short months. I feel more powerful for it, and I’ve walked away with the ongoing skills and relationships I need to build a more powerful movement.
2015-03-17T19:37:41+00:00
isaac
It would take years of fumbling along for me to learn what the Fellowship has taught me in a few short months. I feel more powerful for it, and I’ve walked away with the ongoing skills and relationships I need to build a more powerful movement.
dave & gemma

Dave Muhly, Sierra Club

What began at Pittwater as a collection of skilled campaigners became a cadre of skilled organizers by the final day at Baden Powell. On Sunday evening as we gathered, I overheard one participant chatting with another at a picnic table and heard, "challenge, choice, outcome" as part of her conversation. Another commented at the final circle at how what had seemed like such a large group at Pittwater now seemed like a much smaller group, reflective of how closely this group had bonded as a team despite their vast differences in geography or organizational size or style, but based on a common goal and identity. Concepts like "building teams" and "building relationships" were part of the normal parlance and just a cursory review of the evaluations to date show an increased appreciation for and attention to leadership development and strategic planning. A number of participants reminded me of my off-the-cuff set of definitions about the differences between mobilizing, campaigning and community organising (focusing on local power), and one told me she has it on the wall of her office to inspire her every day. This has been the successful launch of an ambitious and visionary program. Many thanks to James and Kate for their vision, wisdom, and care in developing and nurturing the curriculum and the cohort. Kudos!

2014-09-15T10:27:41+00:00
dave & gemma
What began at Pittwater as a collection of skilled campaigners became a cadre of skilled organizers by the final day at Baden Powell. On Sunday evening as we gathered, I overheard one participant chatting with another at a picnic table and heard, “challenge, choice, outcome” as part of her conversation. Another commented at the final...