Raising money online can provide your organization with a new untapped donor base. Indeed, a well-planned and executed campaign to a broad community can yield more money than a direct mail or events-focused campaign—and at a significantly reduced overhead. Before you launch your online fundraising campaign, identify your audience and a clear goal for the campaign.Visit Link
Posts Tagged: fundraising - (13 found)
Changemakers Australia and Leslie Falkiner-Rose (2007) note that many grantmakers shy away from funding advocacy for fear of losing their charitable tax status and advise that it’s important to distinguish between organisations and projects with a politic
Presentation covering advanced fundraising, including: communications, resources, membership, mail appeals, donations, merchandising and promotions, plus links to useful fundraising resources.