case studies

One obstacle to effective community organising and advocacy is the shortage of written material documenting and analysing environmental and social justice campaigns. Interviews with community organisers and activists suggest that few have access to descriptive and analytical campaign accounts. As a result, we forego opportunities to learn from experience and insights gained through others’ campaigns.

This collection of critical campaign case studies includes several written by participants in Griffith University’s Environmental Advocacy course during their internships. Others have been written by activists and activist researchers from around the world.

Add your case study

We’d love to add your case study. Be sure to drop us a line for encouragement and suggestions for focus, tone and structure. Campaign case studies should cover:

  • What your campaign set out to achieve
  • How you saw the political context: the forces for and against change
  • What you / your group did and how things changed
  • What you learned – about social change, about your group, your society or yourself.
172k

Conservation enterprise: lessons for corporate engagement

Does engaging with corporations compromise  independence and integrity or reduce pressure on nature, and mobilise resources for conservation?  Pepe Clark’s 2016 paper discusses key lessons for conservation leaders, including the need for conservation organisations to develop robust analytical frameworks to inform engagement with the private sector, and the importance of building movement wide capacity to influence corporate policy and practice.

5600k

Effective Action for Social Change | The campaign to save the Franklin River (Part 1)

Claire Runciman, Harry Barber, Linda Parlane, John Stone, and Gill Shaw, 1986

“Too often activists only develop critiques of campaigns which fail. This implies that successful campaigns use the best of all possible strategies and tactics, and that the reasons for success are clear to all onlookers. Even a quick look at the Franklin Campaign shows that it could have been better. A glance at the civil disobedience ‘blockades’ at Roxby Downs, Daintree and Errinundra, that followed in a spate after the Franklin, shows that few participants in those actions understood the model provided by the Franklin Blockade or by the campaign of which the blockade was part. Few people realise that inherent in a protest like the Franklin are long lead-times, and endless tasks, dilemmas, stress, and conflict. We hope this bok will dispel some of the myths about the Franklin, and that it will assist organisers in other social change campaigns.”

6800k

Effective Action for Social Change | The campaign to save the Franklin River (Part 3)

Claire Runciman, Harry Barber, Linda Parlane, John Stone, and Gill Shaw, 1986

“Too often activists only develop critiques of campaigns which fail. This implies that successful campaigns use the best of all possible strategies and tactics, and that the reasons for success are clear to all onlookers. Even a quick look at the Franklin Campaign shows that it could have been better. A glance at the civil disobedience ‘blockades’ at Roxby Downs, Daintree and Errinundra, that followed in a spate after the Franklin, shows that few participants in those actions understood the model provided by the Franklin Blockade or by the campaign of which the blockade was part. Few people realise that inherent in a protest like the Franklin are long lead-times, and endless tasks, dilemmas, stress, and conflict. We hope this bok will dispel some of the myths about the Franklin, and that it will assist organisers in other social change campaigns.”

724k

Gully Insights

Sam La Rocca. Lessons for Local Planning and NIMBY Campaigning Case study of a two-year community-based campaign to protect green space from development.

23k

Protecting Pooh Corner

Nikki Parker and Simon Birrell (2007) describe the Friends of Pooh Corner campaign to stop private developers taking over ownership of an area valued by the local community. The short and successful campaign led to the area being managed as a bushland reserve for nature conservation

6700k

Public Transport Not Traffic 2014: Campaign review

Danae Bosler and Cait Jones review the Public Transport Not Traffic campaign which began on 29 November 2013 – exactly a year before the Victorian state election. The campaign was run by a coalition of over 35 community groups from across Melbourne and regional Victoria opposed to the East West Link and seeking immediate funding in public transport.The campaign successfully stopped the EWL.

116k

Rethinking deliberative governance: dissecting the Queensland landclearing campaign

The remarkable campaign highlights an apparent rupture between the discourses and practices of deliberative governance and adversarial power politics. The orthodox processes of consensus politics were rejected as inadequate by conservationists in favour of a strategic blend of community mobilisation, electoral politics and protest. Case study (2004) by James Whelan and Kristen Lyons.

What are people saying about us?

Nic clyde

Nic Clyde, Climate team leader, Greenpeace Australia Pacific

Before coming into this cohort, my community organising ability was – at best – intuitive, with not much structure and theory... or ‘all hat and no horse’ (as the Texans say). This is starting to change. This fellowship has reinvigorated my thirst to become a better campaigner. It has built my skills in strategy and community organising. It has connected me with a mob who are passionate, connected and willing to help out in whatever way they can. Thanks!
2014-05-23T16:40:41+00:00
Nic clyde
Before coming into this cohort, my community organising ability was – at best – intuitive, with not much structure and theory… or ‘all hat and no horse’ (as the Texans say). This is starting to change. This fellowship has reinvigorated my thirst to become a better campaigner. It has built my skills in strategy and...
Jack Bertolus

Jack Bertolus, Market Forces

The Community Organising Fellowship introduced a plethora of new and exciting concepts in campaigning and community organising, and gave us the practice and tools to apply these effectively. The time spent learning with and from the talented and experienced cohort was an invaluable insight into Australian social movements and established what I’m sure will be lifelong connections.
2017-11-12T18:54:18+00:00
Jack Bertolus
The Community Organising Fellowship introduced a plethora of new and exciting concepts in campaigning and community organising, and gave us the practice and tools to apply these effectively. The time spent learning with and from the talented and experienced cohort was an invaluable insight into Australian social movements and established what I’m sure will be...
alycia

Alycia Gawthorne, GetUp! organiser

The Fellowship has challenged the way I previously thought about campaigning and community organising, and made me rethink how I approach my work. It’s afforded me the space to take a step back and look at the entire movement. I feel like the skills I take away from the Fellowship will be invaluable, but far more important will be the deeper understanding I have about my role and how it fits within a larger movement.
2015-03-17T19:33:28+00:00
alycia
The Fellowship has challenged the way I previously thought about campaigning and community organising, and made me rethink how I approach my work. It’s afforded me the space to take a step back and look at the entire movement. I feel like the skills I take away from the Fellowship will be invaluable, but far...
Peter Archer

Peter Archer, World Vision

I have shared with my friends and family that this workshop was the most valuable training I have done. It came at a time when I had become aware of my passion for grassroots activism. The follow-up support equipped me quickly and powerfully to put my learning into practice and age my confidence a huge boost.
2014-03-30T08:11:05+00:00
Peter Archer
I have shared with my friends and family that this workshop was the most valuable training I have done. It came at a time when I had become aware of my passion for grassroots activism. The follow-up support equipped me quickly and powerfully to put my learning into practice and age my confidence a huge...
dave & gemma

Dave Muhly, Sierra Club

What began at Pittwater as a collection of skilled campaigners became a cadre of skilled organizers by the final day at Baden Powell. On Sunday evening as we gathered, I overheard one participant chatting with another at a picnic table and heard, "challenge, choice, outcome" as part of her conversation. Another commented at the final circle at how what had seemed like such a large group at Pittwater now seemed like a much smaller group, reflective of how closely this group had bonded as a team despite their vast differences in geography or organizational size or style, but based on a common goal and identity. Concepts like "building teams" and "building relationships" were part of the normal parlance and just a cursory review of the evaluations to date show an increased appreciation for and attention to leadership development and strategic planning. A number of participants reminded me of my off-the-cuff set of definitions about the differences between mobilizing, campaigning and community organising (focusing on local power), and one told me she has it on the wall of her office to inspire her every day. This has been the successful launch of an ambitious and visionary program. Many thanks to James and Kate for their vision, wisdom, and care in developing and nurturing the curriculum and the cohort. Kudos!

2014-09-15T10:27:41+00:00
dave & gemma
What began at Pittwater as a collection of skilled campaigners became a cadre of skilled organizers by the final day at Baden Powell. On Sunday evening as we gathered, I overheard one participant chatting with another at a picnic table and heard, “challenge, choice, outcome” as part of her conversation. Another commented at the final...
John Hepburn

John Hepburn, Outreach Manager, Greenpeace Australia Pacific

When you stop learning, you stop growing. For social movements and organisations to grow and develop, they need to learn from their successes and failures. The Change Agency have played a key role in helping Greenpeace to do this, to reflect on our work, to focus on what is effective, and to map out some exciting new strategic directions. They've supported our staff and volunteers with some great practical training on campaign strategy, and, of course, they've been a joy to work with.
2014-03-30T07:35:05+00:00
John Hepburn
When you stop learning, you stop growing. For social movements and organisations to grow and develop, they need to learn from their successes and failures. The Change Agency have played a key role in helping Greenpeace to do this, to reflect on our work, to focus on what is effective, and to map out some...
manny

Manny Pasqualini, Community Power Agency

One highlight for me is the focus on relational organising; the importance of taking the time to really get to know the people you work with. The deeper the relationship, the better it stands up to testing times and the sweeter it feels when your movement achieves success.

 The diversity present within this year’s cohort is another major highlight for me. To be able to spend this time learning and practicing day in and day out with people from right across the country and right across the breadth of the climate action movement has been an honour. To share this time and space with two wonderfully inspiring indigenous Australians has filled a gap in my education until now and opened up a real sense of belonging to an Australia that I want to be a part of.
2015-03-17T21:10:26+00:00
manny
One highlight for me is the focus on relational organising; the importance of taking the time to really get to know the people you work with. The deeper the relationship, the better it stands up to testing times and the sweeter it feels when your movement achieves success.  The diversity present within this year’s cohort...
kate

Kate Lardner, Doctors for the Environment Australia

During the Fellowship, I have embarked on an enormous learning curve that has resulted not only in exposure to concepts and skills, but knowledge of these things, through application of the teachings with leaders in their fields and the opportunity to be integrated into a real time campaign. I have been challenged creatively and analytically and been given the chance to create the openings and space to make my own opportunities arise.  
2015-03-17T20:53:26+00:00
kate
During the Fellowship, I have embarked on an enormous learning curve that has resulted not only in exposure to concepts and skills, but knowledge of these things, through application of the teachings with leaders in their fields and the opportunity to be integrated into a real time campaign. I have been challenged creatively and analytically and...
Nick Aberle

Nick Aberle, Environment Victoria

Learning the theory and engaging with such practical implementation in such depth will definitely make me a more effective and successful campaigner and organiser. I’m looking forward to practicing my new skills in being more rigorous, thinking more strategically, and communicating more effectively. The strength of the bonds formed within the group has already strengthened the climate movement in Australia.
2014-05-10T21:42:00+00:00
Nick Aberle
Learning the theory and engaging with such practical implementation in such depth will definitely make me a more effective and successful campaigner and organiser. I’m looking forward to practicing my new skills in being more rigorous, thinking more strategically, and communicating more effectively. The strength of the bonds formed within the group has already strengthened...
Six Degrees

Sam Robb, Six Degrees

When I’m amongst passionate and talented people, I always feel like our movement can be powerful. But after the last 10 days, I not only feel we can be powerful, I know we can. I know how we can be and that is a unique and invaluable gift. The quality and consideration of the facilitation and subject matter was astonishing, and there was a group wide acknowledgement of both an immense privilege of being a part of the cohort and a resounding responsibility to use and share what we felt and learnt.
2014-05-23T17:11:47+00:00
Six Degrees
When I’m amongst passionate and talented people, I always feel like our movement can be powerful. But after the last 10 days, I not only feel we can be powerful, I know we can. I know how we can be and that is a unique and invaluable gift. The quality and consideration of the facilitation...