case studies

One obstacle to effective community organising and advocacy is the shortage of written material documenting and analysing environmental and social justice campaigns. Interviews with community organisers and activists suggest that few have access to descriptive and analytical campaign accounts. As a result, we forego opportunities to learn from experience and insights gained through others’ campaigns.

This collection of critical campaign case studies includes several written by participants in Griffith University’s Environmental Advocacy course during their internships. Others have been written by activists and activist researchers from around the world.

Add your case study

We’d love to add your case study. Be sure to drop us a line for encouragement and suggestions for focus, tone and structure. Campaign case studies should cover:

  • What your campaign set out to achieve
  • How you saw the political context: the forces for and against change
  • What you / your group did and how things changed
  • What you learned – about social change, about your group, your society or yourself.
172k

Conservation enterprise: lessons for corporate engagement

Does engaging with corporations compromise  independence and integrity or reduce pressure on nature, and mobilise resources for conservation?  Pepe Clark’s 2016 paper discusses key lessons for conservation leaders, including the need for conservation organisations to develop robust analytical frameworks to inform engagement with the private sector, and the importance of building movement wide capacity to influence corporate policy and practice.

5600k

Effective Action for Social Change | The campaign to save the Franklin River (Part 1)

Claire Runciman, Harry Barber, Linda Parlane, John Stone, and Gill Shaw, 1986

“Too often activists only develop critiques of campaigns which fail. This implies that successful campaigns use the best of all possible strategies and tactics, and that the reasons for success are clear to all onlookers. Even a quick look at the Franklin Campaign shows that it could have been better. A glance at the civil disobedience ‘blockades’ at Roxby Downs, Daintree and Errinundra, that followed in a spate after the Franklin, shows that few participants in those actions understood the model provided by the Franklin Blockade or by the campaign of which the blockade was part. Few people realise that inherent in a protest like the Franklin are long lead-times, and endless tasks, dilemmas, stress, and conflict. We hope this bok will dispel some of the myths about the Franklin, and that it will assist organisers in other social change campaigns.”

6800k

Effective Action for Social Change | The campaign to save the Franklin River (Part 3)

Claire Runciman, Harry Barber, Linda Parlane, John Stone, and Gill Shaw, 1986

“Too often activists only develop critiques of campaigns which fail. This implies that successful campaigns use the best of all possible strategies and tactics, and that the reasons for success are clear to all onlookers. Even a quick look at the Franklin Campaign shows that it could have been better. A glance at the civil disobedience ‘blockades’ at Roxby Downs, Daintree and Errinundra, that followed in a spate after the Franklin, shows that few participants in those actions understood the model provided by the Franklin Blockade or by the campaign of which the blockade was part. Few people realise that inherent in a protest like the Franklin are long lead-times, and endless tasks, dilemmas, stress, and conflict. We hope this bok will dispel some of the myths about the Franklin, and that it will assist organisers in other social change campaigns.”

724k

Gully Insights

Sam La Rocca. Lessons for Local Planning and NIMBY Campaigning Case study of a two-year community-based campaign to protect green space from development.

23k

Protecting Pooh Corner

Nikki Parker and Simon Birrell (2007) describe the Friends of Pooh Corner campaign to stop private developers taking over ownership of an area valued by the local community. The short and successful campaign led to the area being managed as a bushland reserve for nature conservation

6700k

Public Transport Not Traffic 2014: Campaign review

Danae Bosler and Cait Jones review the Public Transport Not Traffic campaign which began on 29 November 2013 – exactly a year before the Victorian state election. The campaign was run by a coalition of over 35 community groups from across Melbourne and regional Victoria opposed to the East West Link and seeking immediate funding in public transport.The campaign successfully stopped the EWL.

116k

Rethinking deliberative governance: dissecting the Queensland landclearing campaign

The remarkable campaign highlights an apparent rupture between the discourses and practices of deliberative governance and adversarial power politics. The orthodox processes of consensus politics were rejected as inadequate by conservationists in favour of a strategic blend of community mobilisation, electoral politics and protest. Case study (2004) by James Whelan and Kristen Lyons.

What are people saying about us?

jason

Jason Lyddieth, Greenpeace

There are many learnings, skills, and tools I am keen to take back to my work to empower my teams and improve our campaigns. The people and the vibe at the trainings were amazing and truly inspiring. I feel a deep sense of gratitude to have been able to attend and privileged to be a recipient of such great learnings and in the company of such amazing people.
2014-05-10T21:48:34+10:00
jason
There are many learnings, skills, and tools I am keen to take back to my work to empower my teams and improve our campaigns. The people and the vibe at the trainings were amazing and truly inspiring. I feel a deep sense of gratitude to have been able to attend and privileged to be a recipient of such great learnings and in the company of such amazing people.

Isaac Astill, Divestment Campaigner, 350.org Australia

It would take years of fumbling along for me to learn what the Fellowship has taught me in a few short months. I feel more powerful for it, and I’ve walked away with the ongoing skills and relationships I need to build a more powerful movement.
2015-03-17T19:37:41+11:00
It would take years of fumbling along for me to learn what the Fellowship has taught me in a few short months. I feel more powerful for it, and I’ve walked away with the ongoing skills and relationships I need to build a more powerful movement.

Hayley Troupe, 350.org organiser

The community organising fellowship has expanded my theoretical and practical knowledge of how and why to organise. Through the Fellowship I have so far gained new skills to lead strategic, collaborative and powerful university divestment campaigns. I have learnt so much from the well-structured workshops and the inspiring sharing of experiences. I look forward to sharing my experiences and learnings with others involved in the university divestment movement.
2015-03-17T19:29:30+11:00
The community organising fellowship has expanded my theoretical and practical knowledge of how and why to organise. Through the Fellowship I have so far gained new skills to lead strategic, collaborative and powerful university divestment campaigns. I have learnt so much from the well-structured workshops and the inspiring sharing of experiences. I look forward to sharing my experiences and learnings with others involved in the university divestment movement.

Leigh Ewbank, Yes2Renewables coordinator

Usually, organisers learn in the heat of battle – through trial and error, stress, and necessity. The Community Organising Fellowship has provided a rare opportunity to step off the campaign trail, slow down, and do some deep learning. The suite of tools explored in the program will influence my practice for years to come.

 By creating a ‘community of practice’ of organisers, those behind the fellowship have shown strategic leadership. The relationships the program has cultivated (within the cohort and between alumni) will pay dividends. 
2015-03-17T20:58:10+11:00
Usually, organisers learn in the heat of battle – through trial and error, stress, and necessity. The Community Organising Fellowship has provided a rare opportunity to step off the campaign trail, slow down, and do some deep learning. The suite of tools explored in the program will influence my practice for years to come.  By creating a ‘community of practice’ of organisers, those behind the fellowship have shown strategic leadership. The relationships the program has cultivated (within the cohort and between alumni) will pay dividends. 
nka

Josey Sharrad, International Fund for Animal Welfare

The Change Agency facilitated our two day intensive strategy workshop to bring together animal welfare and rescue groups from across Australia to set up a National Koala Alliance. James and Taya's facilitation of the workshop was absolutely brilliant and everyone came away with renewed enthusiasm and determination. James' extensive campaigning experience and strategic thinking provided invaluable guidance to this newly- formed alliance and we will continue to tap into his wealth of strategic advice as we go forward to protect koalas. Thank you!

2014-08-18T14:37:24+10:00
nka
The Change Agency facilitated our two day intensive strategy workshop to bring together animal welfare and rescue groups from across Australia to set up a National Koala Alliance. James and Taya's facilitation of the workshop was absolutely brilliant and everyone came away with renewed enthusiasm and determination. James' extensive campaigning experience and strategic thinking provided invaluable guidance to this newly- formed alliance and we will continue to tap into his wealth of strategic advice as we go forward to protect koalas. Thank you!

Glenn Walker, National Campaigner, The Wilderness Society

The Wilderness Society has embarked on a major organisational change project to embrace community organising as our core way of doing business. I’m leading on this project. The Community Organising Fellowship has helped me to define the key principles and approaches of community organising and has provided me with the space and support to plan for this critical change process within my organisation.
2014-03-27T02:09:18+11:00
The Wilderness Society has embarked on a major organisational change project to embrace community organising as our core way of doing business. I’m leading on this project. The Community Organising Fellowship has helped me to define the key principles and approaches of community organising and has provided me with the space and support to plan for this critical change process within my organisation.

Ben Margetts, Australian Youth Climate Coalition 2007

I wanted to express how grateful I was for the experience to work with Sam and James. It was very special for me to interact with a part of social movements that I feel a lot of affinity with. I also think tCA shows a great example of 'best practice' in regard to organisational interactions. We at the AYCC have benefited immensely from working with you not just in your capacity as trainers, and the learning that was facilitated, but also with tCA as an organisation.
2014-03-30T07:33:22+11:00
I wanted to express how grateful I was for the experience to work with Sam and James. It was very special for me to interact with a part of social movements that I feel a lot of affinity with. I also think tCA shows a great example of 'best practice' in regard to organisational interactions. We at the AYCC have benefited immensely from working with you not just in your capacity as trainers, and the learning that was facilitated, but also with tCA as an organisation.

Peter Archer, World Vision

I have shared with my friends and family that this workshop was the most valuable training I have done. It came at a time when I had become aware of my passion for grassroots activism. The follow-up support equipped me quickly and powerfully to put my learning into practice and age my confidence a huge boost.
2014-03-30T08:11:05+11:00
I have shared with my friends and family that this workshop was the most valuable training I have done. It came at a time when I had become aware of my passion for grassroots activism. The follow-up support equipped me quickly and powerfully to put my learning into practice and age my confidence a huge boost.

Manny Pasqualini, Community Power Agency

One highlight for me is the focus on relational organising; the importance of taking the time to really get to know the people you work with. The deeper the relationship, the better it stands up to testing times and the sweeter it feels when your movement achieves success.

 The diversity present within this year’s cohort is another major highlight for me. To be able to spend this time learning and practicing day in and day out with people from right across the country and right across the breadth of the climate action movement has been an honour. To share this time and space with two wonderfully inspiring indigenous Australians has filled a gap in my education until now and opened up a real sense of belonging to an Australia that I want to be a part of.
2015-03-17T21:10:26+11:00
One highlight for me is the focus on relational organising; the importance of taking the time to really get to know the people you work with. The deeper the relationship, the better it stands up to testing times and the sweeter it feels when your movement achieves success.  The diversity present within this year’s cohort is another major highlight for me. To be able to spend this time learning and practicing day in and day out with people from right across the country and right across the breadth of the climate action movement has been an honour. To share this time and space with two wonderfully inspiring indigenous Australians has filled a gap in my education until now and opened up a real sense of belonging to an Australia that I want to be a part of.

Alana West, Quit Coal organiser

The fellowship has equipped me with a deeper understanding of what community organising is, and how it can best be applied. Through my learnings I have been challenged to move from tactics-based campaigning to more strategic, long-term campaigning. I understand better where my campaign and my community fit into the incredible tapestry that is the environment and climate movement in Australia.
2015-03-17T21:00:54+11:00
The fellowship has equipped me with a deeper understanding of what community organising is, and how it can best be applied. Through my learnings I have been challenged to move from tactics-based campaigning to more strategic, long-term campaigning. I understand better where my campaign and my community fit into the incredible tapestry that is the environment and climate movement in Australia.